If you are a former Midland Trust client, please click here to log in to your account. Looking for account resources? Click here.

In observance of Christmas, our offices will be closed on Wednesday, December 25, 2024. We will resume regular business hours on Thursday, December 26.
Clients can visit myEQUITY at any time to see status updates, submit new requests, and receive up-to-date information regarding accounts.

View All

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages
Filter by Categories
Cryptocurrency Investing
ETC News
Featured Your Story
Investor Insights Blog
Managing Your Account
News and Trends
Precious Metals Investing
Private Equity and Entity Investing
Promissory Note Investing
Real Estate
Real Estate Checkbook IRA LLC
Real Life Examples
Roth IRA
Self-Directed IRA Concepts
Small Business Plans
Tax Insights
Tax-Advantaged Accounts
Uncategorized

CRYPTOCURRENCY PROVIDERS

Industry-Leading Cryptocurrency Investing Platform

As a qualified custodian of cryptocurrency, we provide peace of mind for your clients and a turnkey solution for you. Our cutting-edge, secure platform offers many of the most popular cryptocurrencies with fast, easy transactions.

REQUEST A DEMO

100%

Military-Grade Protection with End-to-End Encrypted Vault for Maximum Security

50

Years in the Financial
Services Industry*

CRYPTOCONNECT

An Easy Way to Offer Cryptocurrency Investing

Experience the future of investing with Equity Trust CryptoConnect, where simplicity meets security for every investor. Our platform boasts an array of robust features designed to streamline cryptocurrency investing:

  • User-friendly interface: Accessible instantly across mobile, tablet, and desktop devices for seamless management wherever you are.
  • Cutting-edge security: Rest easy with our comprehensive security protocols, including multi-factor authentication and multi-signature wallet access verification.
  • Industry-leading settlement: Enjoy lightning-fast T+1 settlement, ensuring swift transactions for optimal trading.
  • Around-the-clock trading: Trade with confidence any time, any day, with our 22/7 trading hours, operating 364 days a year (excluding New Year’s Eve).
  • Tailored user experience: Whether you prefer broker-assisted or self-service options, our platform seamlessly integrates both for your convenience.
  • Best-in-class insurance: Protect your investments with top-tier insurance coverage against loss, damage, destruction, or theft of digital assets.
  • Seamless account data integration: Safely transfer your account data through our secure file transfer protocol (SFTP) connection, ensuring your information remains confidential and protected.

Join the future of cryptocurrency investment with Equity Trust CryptoConnect – where innovation meets peace of mind.

VIEW API DEVELOPER PORTAL

Elevate Your Business with CryptoConnect White Label

Our Enterprise White Label solution elevates your customization, user experience (UX), and reporting capabilities to new heights. It encompasses all the features of CryptoConnect Standard, with additional benefits:

  • Personalized branding and content: Showcase your logo prominently
  • Flexible pricing: Tailored to align seamlessly with your go-to-market strategy
  • CRM integration: Exercise complete control over clients’ registration experience and more
  • Streamlined account application: Clients can swiftly complete applications in under 7 minutes directly on your website
  • Versatility: Access both retirement and non-retirement account options

Access In-Demand Cryptocurrencies

CryptoConnect enables buying and selling of many of the most popular cryptocurrencies, including:

BITCOIN

BITCOIN
CASH

CHAINLINK

ETHEREUM

LITECOIN

STELLAR

UNISWAP

XRP

Crypto in an IRA: Why a Qualified Custodian is Crucial

IRA owners are not permitted to have physical possession of the assets held within their IRA. Assets must be safeguarded by an approved or qualified custodian, according to the Employee Retirement Income Security Act (ERISA) and the Internal Revenue Code (IRC).

For cryptocurrencies, this means the account owner cannot be in possession of the private keys to the digital wallet of any cryptocurrency held within their IRA. A qualified cryptocurrency custodian such as Equity Trust Company is required for safeguarding private keys.

A custodian must be a bank, a trust company, or other entity approved by the Internal Revenue Service (IRS). Learn more about how we’re regulated.

Equity Trust’s CryptoConnect platform provides flexibility and transparency for your clients.

State-of-the-Art Cryptocurrency Security

When it comes to cryptocurrency storage and security, not all platforms are created equal. Equity Trust and our third-party providers use rigorous controls to keep cryptocurrency investments and information secure.

  • Best-in-class insurance: Insurance procured for loss, damage, destruction, or theft of digital assets
  • Security: Multi-layer approach to security eliminates single points of failure
  • Protection: Military-grade digital asset technology solution
  • Online security: Sophisticated, established cyber-security measures protect client account access

Expand Your Reach with Investment District

Talk to us about potentially extending your offering with Investment District, our online marketplace. CryptoConnect users who qualify can increase exposure among investors seeking their next opportunity.

  • Investors can browse and choose from listed platforms and providers in the cryptocurrency, lending, precious metals, private equity/crowdfunding, and turnkey real estate asset classes
  • Publish your company logo and description on the Investment District site and be immediately visible to one of the industry’s largest audiences
  • Feature-rich: Intuitive and easy-to-find investment categories and search capabilities
  • Actively visited by Equity Trusts clients via multiple channels including emails, portals, and website
  • Easily access reporting metrics and more
VISIT INVESTMENT DISTRICT

The Equity Enterprise Solutions Advantage

Equity Enterprise Solutions offers the total package of technology and support to help your business soar to new levels.

Education and Resources

Complimentary articles, guides, videos, and webinars help educate your investors on the benefits of tax-advantaged IRA investing.

Suite of Workflow Reports

Including account opening, funding, holdings, disbursements, Required Minimum Distributions (RMD), outstanding fees, and pending transfers are automatically pushed to your inbox weekly, daily, or hourly updates.

Established, Leading Custodian

Equity Trust Company has 50 years of experience in the financial services industry and was named Best Overall Self-Directed IRA Company by Investopedia from 2020-2024.

Key Account Designation

This designation provides a dedicated relationship manager and a streamlined, discounted fee schedule.

Account Data Integration

Secure File Transfer Protocol (SFTP) connection provides the ability to receive Equity Trust client account data including purchases, redemptions, dividends, and money movements into your existing portfolio management system.

Education and Resources

Suite of Workflow Reports

Established, Leading Custodian

Key Account Designation

Account Data Integration

Don't Take Our Word For It

"The sheer name of Equity Enterprise Solutions and the credibility, authenticity, and impeccable reputation that comes with it has greatly benefited us. Equity has worked hard in building its name by providing quality customer service both in technical features and direct communication. They apply that not just to investors, but to their partners as well."

GUY GOSTLAK

President of My Digital Money

Elevate Your Cryptocurrency Offering: Request a Demo

Discover how Equity Enterprise Solutions could help you connect more investors to the cryptocurrency investing market. Request a demo today.

By entering your information and clicking Start a Conversation, you consent to receive reoccurring automated marketing emails about Equity Trust’s products and services. This consent is not required to obtain products and services. If you do not consent to receive emails from Equity Trust and seek information, contact us at 855-233-4382.

Equity Enterprise Solutions provides dedicated support and administrative solutions for institutional clients of Equity Trust Company. Equity Trust Company is an IRS-approved custodian and a regulated South Dakota trust company. As a directed custodian, Equity Trust does not provide tax, legal or investment advice. Any information communicated by Equity Trust Company is for educational purposes only, and should not be construed as tax, legal or investment advice.Prior to making any investment decisions, please consult with the appropriate legal, tax, and/or investment professionals for advice. The digital currency market may experience a high degree of volatility and clients should consult with an investment professional before any investment is made.