Equity Trust Fast Facts

Equity Trust is a financial services company that enables individual investors to diversify investment portfolios through alternative asset classes, including real estate, tax liens, private equity and precious metals. Our tax-advantaged, self-directed investment accounts appeal to entrepreneurial investors who want to take control of their wealth. We offer clients a robust account management system, online investor community and wealth-building education, which enable them to grow their knowledge and complete transactions with ease. 


Our mission at Equity Trust is to help investors make tax-free profits through education, innovation, and a commitment to understanding their individual needs.

Date Founded:

Dick Desich established what eventually became Equity Trust in 1974.


Equity Trust is headquartered in Westlake, Ohio near Cleveland, Ohio.


Equity Trust has over 400 employees


Richard Desich, Founder and Chairman of the Board of Directors
Jeff Desich, Vice Chair
Rich Desich, Co-Founder, Executive Director
Michael Dea, President


A self-directed IRA allows investors to make both "traditional" investments - such as stocks, bonds, and mutual funds - and "non-traditional" investments, like real estate, mortgages/deeds of trust, private placements, tax liens, mobile homes, and other private placements and limited partnerships. Clients use their investment knowledge and expertise to prepare for their future and their family's future. While some custodians claim to allow self-direction, most only make available proprietary investments such as CDs or an approved list of stocks, bonds and mutual funds. Passive custodians, like Equity Trust Company, help clients make their own investment decisions within a wide range of acceptable investments. Equity Trust’s most popular offerings are: