Press Release

Swan Bitcoin and Equity Trust Collaboration Unlocks New Retirement Account Features for Bitcoin Investors

CALABASAS, CALIF., August 29, 2024 

Equity Trust Company, a leading provider of alternative asset custodial services, and Swan Bitcoin, a leading Bitcoin financial services company, today announced an exciting new integration to offer clients seamless access to Bitcoin IRAs via the Swan platform.

This collaboration brings together Equity Trust’s 50 years of financial services experience with Swan’s expertise in Bitcoin, providing a powerful platform for clients to invest in Bitcoin within their Individual Retirement Accounts (IRAs), the best-performing asset of the past decade.

The arrangement will also enable new services and account types for Swan’s clients, including Solo 401(k)s, Roth Solo 401(k)s, SEP IRAs, SIMPLE IRAs, Coverdell Education Savings Accounts, and Health Savings Accounts, dramatically expanding Bitcoin savings to more tax-advantaged accounts.

“This integration marks a significant step forward in our mission to make Bitcoin accessible to everyone. By offering new Swan IRAs in collaboration with Equity Trust, we provide a safe and reliable way for our clients to include Bitcoin in their retirement planning.”

Swan Bitcoin is also building a premium IRA feature that provides clients with a specific watch address to see IRA transactions and balances on-chain. This is an industry-first IRA structure that combines direct on-chain visibility and verification while also following the principles and precedence of IRA custodians and unfettered command.

As part of the integration, Swan Bitcoin and Equity Trust are committed to providing the highest levels of client service and security. Equity Trust, known for its robust custodial services, ensures that all transactions are securely submitted.

“We are thrilled to support Swan in bringing this innovative solution to bitcoin investors seeking tax-advantaged retirement accounts,” said George Sullivan, CEO of Equity Trust.

Cory Klippsten, Founder and CEO of Swan Bitcoin, added, “This integration marks a significant step forward in our mission to make Bitcoin accessible to everyone. By offering new Swan IRAs in collaboration with Equity Trust, we provide a safe and reliable way for our clients to include Bitcoin in their retirement planning.”

About Swan

Swan is a leading Bitcoin financial services company with more than 130,000 clients. Established in 2019, Swan helps individuals and institutions to understand and invest in Bitcoin. The Swan app simplifies Bitcoin purchases with instant and recurring buys. Swan IRA provides a tax-advantaged solution for saving Bitcoin in retirement accounts. For HNWIs and businesses, Swan Private provides white-glove service for large purchases, treasury solutions, and inheritance planning. With Swan Vault, clients can easily custody their own Bitcoin with peace of mind. Swan Managed Mining provides clients with fully segregated and dedicated mining operations, catering to their unique requirements, opportunities, and strategic advantages. Swan prides itself on exceptional client service, making Bitcoin accessible to all. For more information, please visit swan.com.

About Equity Trust Company

Equity Trust Company is a leading self-directed IRA custodian with a 50-year legacy of offering innovative retirement solutions. It evolved from a predecessor brokerage firm founded in 1974 to a directed custodian with $52 billion in assets under custody and administration, as of June 1, 2024. Equity Trust empowers investors to take control of their retirement accounts with unparalleled flexibility and experience.

Equity Trust Company is a directed custodian and does not provide tax, legal or investment advice. Any information communicated by Equity Trust is for educational purposes only, and should not be construed as tax, legal or investment advice. Whenever making an investment decision, please consult with your tax attorney or financial professional.

Prior to making any investment decisions, please consult with the appropriate legal, tax, and/or investment professionals for advice. As a self-directed IRA custodian, ETC will not provide investment advice or risk assessment of any investment. The digital currency market may experience a high degree of volatility and clients should consult with an investment professional before any investment is made.