Nearly Limitless Options
in One IRA
Invest in both traditional and alternative assets with a single custodian – ready to go beyond a self-directed IRA?
WESTLAKE, OHIO, August 13, 2024
Equity Trust Company, a pioneer in self-directed IRAs with 50 years of experience and $52 billion in assets under custody and administration, proudly unveils the Universal IRA, a groundbreaking account that simplifies the way Americans invest for retirement. This innovative solution allows you to invest in both traditional and alternative assets within a single IRA, setting a new standard for flexibility and growth potential in retirement planning.
Designed to make modern portfolio diversification easier than ever, this new experience offers unmatched flexibility and simplicity in managing multiple asset types through a single login. Investors can now access a wide range of asset classes, including real estate, private equity, cryptocurrency, and more, alongside conventional investments like stocks and mutual funds in just a few clicks. This capability eliminates the cumbersome process of managing accounts at multiple IRA companies to achieve true diversification.
The Universal IRA focuses on ease of use and control, providing uncomplicated access to all your investments from a single platform. Whether you’re buying stocks or exploring alternative investment opportunities, the Universal IRA takes the tension out of the process so you can focus on growing your retirement savings.
“After 50 years of helping investors reach their retirement goals, we are excited to introduce the Universal IRA, an offering designed to meet the evolving needs of today’s investors,” said George Sullivan, CEO of Equity Trust. “This revolutionary IRA combines the stability of traditional investments with the expansive possibilities of alternative assets, providing our clients with a powerful tool to build a more resilient and diversified retirement portfolio.”
The Universal IRA is available to both new and existing Equity Trust clients, offering an exceptional opportunity to modernize retirement investing and achieve long-term financial success.
Ready to experience a new way of investing? Discover more about the Universal IRA at www.trustetc.com/universal-ira.
About Equity Trust Company
Equity Trust Company is a leading self-directed IRA custodian with a 50-year legacy of offering innovative retirement solutions. It evolved from a predecessor brokerage firm founded in 1974 to a directed custodian with $52 billion in assets under custody and administration, as of June 1, 2024. Equity Trust empowers investors to take control of their retirement accounts with unparalleled flexibility and experience.
Equity Trust Company is a directed custodian and does not provide tax, legal or investment advice. Any information communicated by Equity Trust is for educational purposes only, and should not be construed as tax, legal or investment advice. Whenever making an investment decision, please consult with your tax attorney or financial professional.
ETC Brokerage Services provides self-directed brokerage services to individual retirement and other custodial accounts for which its affiliate, Equity Trust Company, serves as custodian. ETC Brokerage Services is a broker-dealer registered with the SEC and a member of SIPC and FINRA.
Brokerage Products: Not FDIC Insured • No Bank Guarantee • May Lose Value.
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You are leaving trustetc.com to enter the ETC Brokerage Services (Member FINRA/SIPC) website (etcbrokerage.com), the registered broker-dealer affiliate of Equity Trust Company. ETC Brokerage Services provides access to brokerage and investment products which ARE NOT FDIC insured. ETC Brokerage does not provide investment advice or recommendations as to any investment. All investments are selected and made solely by self-directed account owners.
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